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DEFINING THE DIFFERENCE * LICENSING –
Is over $150 billion a year worldwide
Successful licensing requires very secure IP from issued and pending patents to trade- marks, copyrights and proprietary info
It can be an extremely profitable opportunity for an SME with the right IP portfolio, especially with proven products or marks

DEFINING THE DIFFERENCE

* TECHNOLOGY TRANSFER –
Is the process that moves a technology or IP from one entity to another
This can be from company to company or from university to company or from a national lab to a company
In so doing, there has to be a perceived value that is agreed upon by both parties
In almost every case, it includes royalties based upon successful commercialization

This Ebook Franchising can be direct download by follow this link information from original source at this site manual book Sharing Ip Assets Franchising – Licensing Technology Transfer Presentation For Wipo.ppt We found this online ppt manual from google search engine that can be found from this site www.wipo.int. This PPT 198 Kb and available in English Language

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